B80 ‘Ace’ Edition

Don’t worry; it’s just a watch… That’s not a sentence you often hear from a luxury watch brand about their own products.

Watches are made to be worn. To be used. To take knocks. Because in life, we all take knocks now and again, and we have to dust ourselves off and keep going. You can’t be precious about a watch that is on your wrist as you navigate daily life. We carry scars as testament to the human body’s ability to survive damage, and the Bamford B80 ‘Ace’ Edition is designed to prove that a watch can run the gauntlet of life along with its wearer. We’ve even taken it a step further. Because with this watch, the first knock is on us.

Bamford London and Ace Jewelers have partnered on their very first project, the Bamford B80 ‘Ace’ Edition, as a tribute to the historic field watches. The original Bamford B80 field watch in black PVD coated titanium was designed to be durable, but not scratch-proof. With the ‘Ace’ we wanted to push that concept. We hit upon a unique idea: wearers won’t need to worry about that first scratch, because when they receive their watch, we already scratched it for you. Instead, we have produced individually a titanium B80 cases with a unique patina. Our mantra in developing this Edition has been, “if it’s too perfect, fix it”.

Alon’s great appreciation for traditional field watches led to a “true” layout, which includes both hours and minutes. George ran with this and designed a ‘ghost dial’ that features a beautiful smoky colour gradient. The 20mm Cordura strap augments the watch’s link to its heritage, produced in a utilitarian, military style. The watch is presented with a very unique vial filled with all the essentials to make your Ace edition “Perfect”… p.s please don’t actually use them on your watch! The casefeatures a special engraved design, “You’re Ace” created during a brainstorming session at The Hive in Mayfair.