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CHOPARD

The Beehive Chiming Table Clock

Case material
Mineral glass, brass & stainless steel, gold
Number of carats
16.21
Size
165 x 258 mm
Movement
Self-winding mechanical
Power reserve: 192 h, 18000 vph
Functions
Hours, Minutes, Striking Watch
Reference
95020-0171
Launch date
04/2026
Collection
The Beehive / 10-pieces limited series
Price incl. VAT
330'000 CHF
Description

A mechanical wonder honours three decades of Chopard Manufacture in Fleurier, bringing one of its symbols to life.

To mark the 30th anniversary of its Manufacture in Fleurier, Chopard presents The Beehive Chiming Table Clock in a limited series of 10 pieces, developed in collaboration with L’Épée 1839. Conceived as a chiming mechanical table clock and an Objet d’Art, this creation brings together horological innovation, Haute Joaillerie craftsmanship, and a powerful symbolic heritage.

The beehive has been a defining emblem of Chopard since the era of founder Louis-Ulysse Chopard in the 19th century, symbolizing precision, industriousness, and collective skill. Revived in 1996 by Karl-Friedrich Scheufele alongside the creation of Chopard Manufacture, this symbol finds a new expression in this creation. Its sculptural form, crafted in borosilicate glass with gold bees, evokes the harmony of a perfectly ordered hive.

The clock features rotating glass discs for the indication of hours and minutes, and a refined chiming mechanism with a glass bell gong. Three fixed bee motifs adorn the clock, symbolizing three generations of the Scheufele family. Made of 18-carat Ethical yellow gold in Chopard’s Haute Joaillerie atelier, each one is set with yellow sapphires, black and white diamonds, black spinels, and rock crystal.

Three chiming modes are displayed on the selector: active (ON), silent (OFF) and on demand (DEM).

For ease of use, the selector switches only between active and silent modes. In active mode, the Beehive Table Clock automatically chimes the number of hours on the hour, and once during the half hours. When set to silent, the chime is completely de-activated. In either mode, the selector can be manually rotated to activate the chime on demand, which will denote the number of hours of the current time. Upon release, the spring-loaded mode selector instantaneously returns to the previously selected mode (active or silent).

Sustainability
For many years, Chopard has taken concrete action to help shape a more responsible luxury industry, fully aware of its environmental impact and its responsibility toward the thousands of individuals involved in its activities worldwide. As an early member of key industry organizations such as the Responsible Jewellery Council (RJC), the Maison has distinguished itself through its pioneering commitment to ethical gold and the development of Lucent Steel™, consistently adopting a proactive stance within the sector. Gold, a fundamental material in Chopard’s production, has naturally become a central focus in the Maison’s Journey to Sustainable Luxury. In July 2018, Chopard reached a major milestone by exclusively using ethical gold in its workshops, meeting the most stringent international environmental and social standards. Within this approach, gold has been sourced through two transparent and traceable channels: responsibly produced artisanal gold and CoC gold certified by the RJC. The RJC’s Chain of Custody (CoC) standard defines the requirements for identifying and tracking eligible materials, including certified recycled gold from legitimate sources. In 2026, the majority of Chopard’s ethical gold was sourced from artisanal and small-scale mines accredited by the Swiss Better Gold Association. Responsible sourcing of artisanal gold is essential to Chopard’s strategy, as it enables full traceability from mine to finished product while generating positive and tangible socio-economic and environmental impact. Artisanal and small-scale mining involves millions of men and women around the world—individuals working alone, with their families, or in cooperatives—using basic exploration and extraction methods. Since 2017, this program has supported lower-impact extraction methods and improved the living and working conditions of over 5,000 miners and gold panners in Peru and Colombia. The Maison does not source from large-scale industrial mines. A key objective is to continue generating positive impact within artisanal and small-scale mining communities by helping address local challenges related for example to water access, education, and energy. To achieve this, the Maison works closely with international organizations such as Swiss Better Gold Association, which are committed to helping gold miners adopt more socially and environmentally responsible practices. The premium paid by Chopard provides additional support for energy transition, infrastructure development, and the creation of alternative economic opportunities alongside mining activities. Since 1978, Chopard has been one of the few watch and jewellery manufacturers to operate its own foundry. This independent approach allows the Maison not only to guarantee the origin of the gold used in its workshops but also to remelt production scraps in-house. This direct reprocessing ensures traceability of alloys, avoids electrochemical refining, reduces energy consumption, and eliminates the use of chemicals. It also significantly cuts emissions linked to material transport.